United Socce Leagues announced the front office addition Thursday of Martin Quessenberry as their new director of interactive programming.
Quessenberry will now oversee the day-to-day operation of all aspects of the league's online presence and also will develop, design and execute new league-wide interactive marketing initiatives. He will also work closely with all clubs on website production and management to better maximize their online presence.
He created and managed websites for the St. Peterburg Times Forum and its pro sports tenants, the Tampa Bay Lightning of the National Hockey League and the Tampa Bay Storm of the Arena Football League, beginning in 1997 and served as the Lightning's director of new media for over a decade.
In 2007, he worked for the NHL as a club production supervisor, where he managed content and brand development within the league's network.
Before joining USL, Quessenberry spent two years in Mount Pleasant, SC with AMS Interactive as a senior vice president and interactive producer.
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